What Alphabet Means for eCommerce

ABC’s of Google: What Alphabet Means for eCommerce

In the last decade, Google has become nearly synonymous with the internet itself. It has transformed from the company namesake into a widely used verb (I’ll just Google it!) and continues to be the threshold for online searches. Beyond a search engine and a homepage, Google remains current with features such as Android, Gmail, Google AdWords and of course, YouTube. …

ClickBank Expands C-Level Leadership Team With New Chief Operating Officer

Seasoned payments management executive, Tricia Phillips, brings more than a decade of leadership experience to Idaho’s largest privately owned technology company BOISE, August 26, 2015 – ClickBank, a global Internet retailer of digital products, today announced the appointment of Tricia Phillips as the new Chief Operating Officer. She brings more than a decade and a half of experience in the …

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10 Lessons from Affiliate Summit

At this years Affiliate Summit East Conference in New York, newcomer Eric Solomon of milestonevideo.com thought he’d take the opportunity to stretch the learning outside the classroom – so he decided to record a vlog asking 10 attendees what they thought the biggest mistakes people make in affiliates marketing.   Eric had to opportunity to interview some big names in the internet …

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Using Company Culture to Create Social Media Buzz

Company culture seems like an exclusively internal part of any business—employee birthday celebrations, happy hours and office dogs are great for morale but why share it with customers? Let alone with the rest of the world? Simple—people like people. Not only do customers nowadays enjoy seeing what happens behind the curtains, there is an increased level of trust as they …

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The Art of Refund Reduction with Darren Moore

As Managing Director of Betting Gods Ltd, a leading UK based sports betting tipster platform I was recently asked by a member of the Clickbank team what the secret was to our low refund and chargeback rate especially in an industry that has notoriously high refund and churn rates. I must admit, in my eyes, it’s no secret. It’s just …

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Personalizing Shopping Experiences: How to Make Customers Feel Right at Home

Prior to the internet take over, shopping was inherently social—you were shopping alongside likeminded consumers, you were asking employees for help regarding quality and price point, and you likely invited friends or family to join whatever shopping trip was planned for that Saturday afternoon. Overall, shopping was tremendously communal. Now, with the convenience of online shopping people are able to …

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Introducing Cart!

Now available! We are proud to announce Cart, ClickBank’s multi-line transaction platform. With this functionality, vendors provide their customers the ability to purchase multiple products, at the same time, in a single transaction. This is your opportunity to create a cohesive shopping experience for your customers! Pick and choose the products available, integrate with your existing storefront, and see the …

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Is Your eCommerce Site Mobile Friendly? (And Why it Matters)

Our society is ruled by smartphones—their convenience and efficiency has made them an essential part of day to day life. As smart phones have become…smarter, they have ultimately replaced the need for watches, calculators, snail mail, calendars, newspapers, weathermen, radios, personal assistants…and the list goes on. So it’s no surprise that shopping has quickly gone the way of mobile. You …