Why Start a Business in Affiliate Marketing?

Affiliate marketing and affiliate marketing careers gain in popularity ever year. It makes sense–what’s not to love about passive income? Check out this guide below to learn why you should start a business in affiliate marketing.

Affiliate Marketing Benefits

The benefits of affiliate marketing are well-documented with many companies and app solutions using it as a key revenue growth strategy. ClickBank has been a leader in affiliate marketing for over twenty years and makes starting a business in affiliate marketing simple through consistent commission payouts, the affiliate marketplace, and compliant products with commission rates up to 75%.

The simplicity of becoming an affiliate, along with a wider mix of affiliate opportunities, has opened the door for small, large companies and solopreneurs, too!

Here’s a shortlist of the benefits of starting a business in affiliate marketing that are address in this guide:

  • Deciding your future
  • Boosting your reputation
  • Getting better traffic
  • Making the right connections
  • Scaling your business
  • Starting a business with little or no money
  • Helping products or services you believe in

Before we delve into the benefits, here’s a quick refresher in the foundations of affiliate marketing.

What is affiliate marketing?

If you start a business in affiliate marketing, you essentially become a paid spokesperson or marketer for the good or service you are promoting. It’s an industry that has been around for much longer than the internet. However, the web has expanded affiliate marketing opportunities drastically.

Nowadays, there are so many brands, products, and offers to promote and a global reach to promote to. The internet has made it possible to reach a targeted audience and has made it possible for affiliate marketers to net more profits and gain more traction as an industry.

All of this is largely possible due to one key piece of technology: the affiliate link.

What is an affiliate link?

An affiliate link (or “HopLink” in ClickBank lingo) is a special URL generated for your site. It allows the product or service provider to track traffic that is coming from you. When someone follows the HTML address that is unique to your site, they will arrive at a sales page where they can purchase the offer. This is how the vendor or service provider knows how much to pay you in commissions.

Pretty cool, huh? Now, let’s get into starting a business in affiliate marketing.

How to Become an Affiliate Marketer

Becoming an affiliate marketer is simple. It begins with signing up for a ClickBank account here.

Next, take some time to get aquatinted with ClickBank and the industry. A good way to do that is to subscribe to our YouTube account.

Then, work through these steps:

  1. Choose Your Niche
  2. Build Your Platform
  3. Grow Your Audience
  4. Promote Products

After watching these videos, you’ll be better positioned to understand the benefits of starting a business in affiliate marketing.

The Top 7 Benefits of Starting a Business in Affiliate Marketing

Now that you know a but more about affiliate marketing and how it works on ClickBank, here are the benefits of growing your career as an affiliate marketer.

1. Deciding Your Future

Affiliate marketing gives you a clear path to monetization quickly. It also helps you shape and hone the direction of how you want to move forward in your online business. You’ll figure out what types of products and services you want to promote and some that don’t do well with your audience.

You’ll learn how to address the pain points of your audience with excellent copy and engaging emails. Getting started as an affiliate will help you determine your future and it also happens to be one of the best ways to start a business with no money.

2. Boosting Your Reputation

Establishing the right affiliate marketing relationship with your audience can solidify your personal brand and boost your reputation. How does it happen? 

It happens when you choose products and services that you legitimately stand behind–not just ones you want to promote for the profit.

Audiences today are too smart for that. They know when you’re BS-ing, and they know authenticity.

Picking a product or service that you’re legitimately passionate about creates a cycle of profit. Your established audience respects you for recommending something that enriches their life. In turn, they become loyal to your brand and stand by future recommendations.

3. Getting Better Traffic

Connecting with a solid product or service will automatically attract eyeballs from that pre-established audience. As a result, their fans become your fans. You’ll start to see growth when you run analytics on your traffic.

For more information on traffic sources, read our recent blog post here

4. Making the Right Connections

Affiliate marketing is network marketing. By choosing your products and services wisely and taking time to build a unique relationship, you can win exclusive opportunities you may not have otherwise had you reached out with a generic email or enrolled as an affiliate without building any type of personal connection.

5. Scaling Your Business

Affiliate marketing makes it easy to scale your business because you’ll be able to harness the metrics outside of your own sphere of influence. Once you’ve found the product or service you can believe in and want to promote, it’s easy to recommend it people worldwide. Furthermore, it leads you to additional products and services that might provide have promoting potential. 

6. Starting a Business with Little or No Money

Oftentimes, affiliate marketing means you can begin earning potentially thousands of dollars without spending one cent beyond the cost of hosting and domain purchase. All it takes is one video, podcast, or blog post to catch fire, and you’ve got an organic selling machine that your audience will promote for you. 

7. Helping Products and Services You Believe In

A successful affiliate marketing business is not just a numbers game. Don’t fall for the myths that you have to chase an industry. Sure, it’s nice if you have a large pre-existing audience but you want to choose to promote only the products and services that you truly believe in. Otherwise, your audience won’t stick with you. They’ll sense your inauthenticity and your recommendations will lose credibility.

So, choose the vendors you respect. The ones that really add value. And when you start profiting from it, feel the gratification of knowing that you’ve given back to them for the value they created for you. 

ClickBank Affiliate Marketing Works! 

The benefits of affiliate marketing are evident. If you’re still not sure, check out our primer on why affiliate marketing works. And best of luck getting your online business off the ground!

Ready to sign up for a ClickBank account? Click here!