Updated Vendor Promotional Messaging Guidelines

Brett Chesney News

In an ongoing effort to improve the buying experience for ClickBank customers, we are expanding and clarifying our Vendor Promotional Guidelines, effective immediately. These updates are in addition to the existing Vendor Promotional Messaging Guidelines implemented on August 1, 2011. New product submissions that do not meet these guidelines will not be approved, and existing Pitch Pages and sales materials …

Important Guidelines for ClickBank Vendors

Brett Chesney Vendor Tips

Recently we’ve received a few client questions about issues affecting our industry, such as the FTC’s recent case against Ivy Capital and other “work from home” business opportunities. Specifically, some of you wanted to know how these issues might affect ClickBank vendors, and what we’re doing to address them. First, please know that ClickBank appreciates the hard work and skill …

ClickBank Recommends Best Practices for Continuity Program Merchants

Brett Chesney News

Jan. 27, 2010 – In the wake of several merchant account closures due to what major credit card companies consider ambiguous continuity program terms, ClickBank, a global online retailer, is offering several guidelines regarding best business practices for continuity program merchants. Dush Ramachandran, ClickBank vice president of sales and business development, says clarity is key. “If you are engaged in …

New FTC Endorsement Rules

Brett Chesney News

The U.S. Federal Trade Commission continues to make internet commerce a top priority. The FTC recent issued new regulations that govern the use of “endorsements” to promote products. Those regulations can be found at 16 C.F.R. § 255 or here. Note, the new regulations are effective December 1, 2009. The new regulations cover all sorts of third party testimonials and …