10 Lessons from Affiliate Summit

At this years Affiliate Summit East Conference in New York, newcomer Eric Solomon of milestonevideo.com thought he’d take the opportunity to stretch the learning outside the classroom – so he decided to record a vlog asking 10 attendees what they thought the biggest mistakes people make in affiliates marketing.   Eric had to opportunity to interview some big names in the internet …

5 Content Marketing Ideas for May

May has a plethora of great holidays to capitalize on from a content marketing perspective. In addition to the value that piggybacking on a holiday provides, there are also a number of up and coming trends made light by the 2015 eShopper Index that can aid in ecommerce content marketing. If your business can reap the rewards of engaging content, …

3 Simple But Helpful Tips to Buying Media

In a previous article we discussed tips on selecting ad networks and we hope that was helpful. Today we’re taking a look at media buying strategies, especially for mobile. The world has untapped mobile markets, including Africa, South America and the Middle East. Plus, more than 70% of the world’s online traffic happens outside of Google. The bottom line is …

Survey Shows How Affiliates Work  

Finding information on affiliates is tough. But thanks to Affiliate Summit we’re able to get a better understanding of their methods, preferences, strategies and demographics. Here are the key findings from the 2014 Affiliate Marketing Benchmark Report, based on a survey of more than 1,800 affiliates. A majority (73%) use SEO to drive traffic. Blogging came in second, and social …

6 Tips for Setting Up Affiliate Storefronts

With so many promotions, sales pitches and “must-have” offers flooding everyone’s inboxes each day, it’s no wonder affiliate marketers are always finding creative ways to get their offers clicked. The traditional method of driving traffic via blogging, social media posts, SEO and display ads is still working – though more and more affiliate marketers are setting up online storefronts to …