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Posts Tagged ‘tips’

Affiliate Marketing Today Podcast: SEO for Affiliates with Matt Carter

Written by: Beau Blackwell, Client Knowledge Guru

On the latest episode of the Affiliate Marketing Today podcast, we’ve got affiliate marketing master Matt Carter, who has built a huge network of profitable SEO-driven niche websites.

Matt has mastered the art of identifying profitable niches and building websites that Google loves to get his sites ranked highly. He then monetizes these sites with affiliate links and other methods to bring in a great income purely from free traffic.

Matt shares some of his best tips and strategies with us, including the reason many affiliate marketers struggle to get traffic and make money, and how to make sure you approach and analyze new markets properly to make serious money using SEO traffic. If you’re looking to get the most out of free traffic from the search engines, this episode is a must listen!

CLICK HERE TO LISTEN NOW!

The Latest in SEO with Rand Fishkin of SEOMoz

Written by: Beau Blackwell, Client Knowledge Guru

At ClickBank Exchange 2011, Rand Fishkin of SEOMoz wowed the crowd with his presentation on how SEO opportunities have evolved over the years, and what you need to do now to rank highly in the search engines. His presentation was so popular that we asked him to join ClickBank team members Beau Blackwell and Molly Lane to give his presentation again, with a few extra updates to talk about the latest changes.

If SEO is important to your Internet marketing efforts (which it should be!) you don’t want to miss out on the amazing tips and techniques Rand shares in this video. He shows how there’s much more to SEO these days than just plain site listings, and how you can use the latest advances in new listing types to get more traffic to your sites, increase your credibility, and much more. Check out the video now:

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Download the slides from Rand’s presentation here!

New Podcast: Tips for Info Product Marketing Success

Written by: Beau Blackwell, Client Knowledge Guru

We’ve got a fantastic new episode of ClickBank’s Affiliate Marketing Today podcast for you. In this episode, Molly and I talk with Allen Baler, who’s something of a renaissance man in the Internet marketing world. A few years ago, Allen left his high-paying corporate job after discovering Internet marketing, and has since gone on to become a top superaffiliate. He also runs a successful business publishing and fulfilling orders for physical versions of popular information products like The Diet Solution Program and many others.

You don’t want to miss this episode, as Allen shares some of the coolest tricks he’s learned over the years that any ClickBank affiliate or vendor can quickly use to become more successful! He shared some of these tips as a recent speaker at the ClickBank Exchange, and offers to share his fantastic presentation with the Affiliate Marketing Today audience. If you’ve never checked out our podcast before, this is a great episode to start!

CLICK HERE TO LISTEN

The Ultimate Internet Marketing Shortcut

Written by: Beau Blackwell, Client Knowledge Guru

What if I told you that, as a ClickBank insider, I knew of a huge shortcut to Internet marketing success? Something that allows you to quickly overcome a lot of the roadblocks to success that many Internet marketers (especially new people, but even some veterans) face in building their businesses? Is that something you’d consider investing in?

What I’m talking about isn’t a new piece of affiliate software, a training course, or even a new traffic technique used only by Internet marketing “ninjas.” Nope, it’s much simpler (and a lot more fun) than any of those.

OK, I won’t leave you hanging any longer. The biggest “shortcut” to IM success that I’ve found in years of working at ClickBank is: attending industry conferences.

There are quite a few reasons why conferences are such a great place to jump-start your marketing business or reach the next level of success, but I’ll share a few of my favorites here:

Connections

One of the toughest parts of being in the Internet marketing industry is trying to meet the “right” people who can help you grow and succeed. With the anonymity of the Internet, and how bombarded everyone is by email, IMs, and more, it can be incredibly tough to get through to people and get them to help you. At face to face events like conferences, though, I’ve found that it’s much, much easier to meet even big names in the IM industry and become friends with them. I’ve met and become friends with some huge names in our industry over the years, and almost every one of these relationships has started at a conference.

Besides having access to people you can’t normally reach, there’s a level of trust that only comes from meeting people face to face and showing them that you’re a person they want to work with. Trust is really hard to achieve with an anonymous communication method like email, but a 5 minute conversation at a conference can overcome that barrier and get people to trust and like you, and be willing to share valuable tips or otherwise help you out. This alone can make a huge difference to your marketing success!

Knowledge

Another great thing about industry conferences is that they typically attract some great speakers- people who are already successful in Internet marketing and are willing to share some of their secrets. One of the things I love about attending conferences is that you end up hearing the same kinds of great tips and techniques you would normally have to get by buying IM products, but one conference ticket can get you the same amount of information as 10 high-priced programs!

The information shared in these sessions is usually the most cutting-edge stuff, since speakers like to share the latest techniques they’ve just learned and are secretly competing with the other speakers to be the most interesting and impressive. At a show I attended last year, Ryan Deiss’ Traffic and Conversion Summit, I learned about all kinds of cool tips and tricks I’d never heard of before despite being an Internet marketing veteran and ClickBank insider. Investing in an industry conference can be one of the best ways to make sure you’re up on the latest techniques and staying ahead of the competition. You can use this advantage to really boost your Internet marketing earnings.

Accountability

As I’ve said in an earlier blog post, two of the biggest keys to Internet marketing success are dedication and perseverance. Since Internet marketing is usually a business where you’re working alone, it’s easy to get distracted or discouraged and give up before you’ve hit the big time.

One proven way to counteract that is to be accountable to other people. If you tell other people what you’re working on, you’re a lot more likely to stick with it even when the going is tough.

With that in mind, one powerful byproduct of conferences is that friendships and Mastermind-style groups tend to form during and after the show. Being in one of these groups can help provide that accountability, as well as introducing you to kindred spirits you can get help from or ask questions of when you can’t figure something out for yourself. A show I attended recently has a lively “alumni” group that formed after the event, where people have supported each other’s projects and offered a ton of helpful free advice that would have otherwise been much more difficult or expensive to get. That’s just another example of how the initial investment in the show can keep paying dividends long after it’s over.

So Now What?

Hopefully by now you recognize what a HUGE shortcut to success conferences can be! If you’re ready to make an investment in your Internet marketing success, you’re in luck. Coming up on August 19-20 (just a few short weeks away), ClickBank is hosting our first-ever industry conference called the ClickBank Exchange.

We’ve lined up one of the most impressive lists of speakers ever seen at an industry conference, including social media guru Gary Vaynerchuk, direct response marketing geniuses like Joe Polish and Joe Sugarman, Internet marketing superstars like Yanik Silver, Russell Brunson, Marc Ostrofsky, and Ryan Lee, and top-selling ClickBank clients like Jeff Siegel, Chris Farrell, Jon Benson, and over a dozen more!

No matter what aspect of your business you want to grow like never before, the Exchange is the place to do it. Remember the connections I mentioned earlier? The people you’ll meet at the Exchange will be some of the highest-caliber Internet marketers on the planet, and will give you insider access to marketing secrets and shortcuts that you really cannot get anywhere else.

To get on the fast track to success through industry conferences, you NEED to sign up for the ClickBank Exchange today! It’s less than 3 weeks away, and won’t come around again for another year, so do not miss out! I’ll be there, of course, and I hope to see you there too.

BONUS: Want to save $100 on your ticket? Just enter the coupon code shortcut at the first step of the registration!

New Affiliate Marketing Today Podcast: Selling and Promoting Premium Products

Written by: Beau Blackwell, Client Knowledge Guru

We’re back with another great episode of Affiliate Marketing Today for your listening pleasure! In this episode, Dush and I interview Mark McRae, a successful ClickBank vendor in the foreign exchange niche.

Mark recently had an extraordinarily successful launch of his new product, Forex Master Method, and he shares with us some great tips on planning and executing a successful launch, selling higher-priced “premium” products, working with physical products, and delivering a fantastic customer experience that keeps customers coming back for more. Mark even gives tips for affiliates on how to successfully promote these kinds of products and earn big profits!

Whether you’re a vendor or an affiliate, Mark’s advice is useful for anyone who wants to take their Internet marketing game to a higher level and stand out from the competition.

Click here to listen!

New Episode of ClickBank’s Affiliate Marketing Today Show: Secrets from a ClickBank Super Affiliate

The second episode of the Affiliate Marketing Today show, hosted by Beau Blackwell and Dush Ramachandran of ClickBank, is now available.

In this episode, we interview Kyle Wakefield, long-time ClickBank super affiliate and creator of The A to Z Guide, and get some great tips from him on how to be successful as an affiliate. He shares some powerful and unconventional wisdom that you don’t usually hear from affiliate marketers.

Check out the episode now!

7 Keys to Big Video Profits

Written by: Benjamin Ravaru, Guest Author

Many years ago when I started marketing online with the usual web-page sales letters, I was living in fear that one day everything would move to video. If that happened, would the little guy still be able to compete with big companies and their video budgets?

Fast forward to 2010, and the answer is an emphatic YES.

There’s an explosion of homemade videos online. YouTube has become the 3rd most-visited website in the world. Video gets higher conversion rates and builds a deeper relationship than print ads. But the really exciting news is that it’s easier than ever to make videos at home.

Cameras are cheap. You can buy a Flip or Kodak Zi8 for under $200 and record great HD videos at home. Keynote and PowerPoint make it easier than ever to create beautiful screen-casts. Tools like Camtasia and Screenflow make it easy to capture your videos and put them online in the cloud using a service like Amazon S3. You can then play them back with tools like Flowplayer or JW Player.

There are more sources of great content than ever before, including royalty-free music, photographs, and videos on sites like iStockPhoto.com.

But even with all of these tools, not all videos are created equal, and not all videos convert. So what are the keys that will guarantee your video is a success? To achieve big video profits, I recommend the following:

1. Great Script: Take time to sit down and write a script for your video. You might be a great narrator, but you need to think of your video as your spoken sales letter or sales presentation. A great script with a killer intro makes a huge difference in whether your video converts into sales.

2. Interesting Hooks: Make interesting promises and deliver on them, or have nice visual effects and/or music. Anything that can hold people’s attention is worth its weight in gold in these times of multitasking and short attention spans.

3.  Keep It Clean: Make sure to remove the noise from your audio recordings and use image enhancing effects for your photos. You want clear sound and sharp contrasts. It doesn’t cost any money to do this, just a bit of time. It will really separate your video from the mass of videos out there and give you that professional edge.

4. Easy to Read Text: Make your text high-contrast, so it stands out against the background of your video. Big, black, bold text is a good rule of thumb, unless black won’t show up against your background.

5. Reasonable File Size: Resize your video to be between 500×300 and 800×600. Any less than that and the video is too small; more and it’s too big. When compressing your video, use the H.264 compression codec with the compression settings set to “best” to ensure a good file size.

6. Promote Other Video Products: As obvious as this may sound, it’s best to use video to promote an offer that uses video on its sales page too. Having a nice video presell as an affiliate and sending people to a non-video offer can kill conversions. The feeling of continuity and flow is important.

7. Always Be Testing: This is true of any selling or promotional techniques, and it holds for video too. Don’t get complacent, and always fine tune your scripts and videos. You can always improve your conversion rate and make more profits.

About the Author

Benjamin Ravaru is a ClickBank vendor who has used video to sell and promote ClickBank products, including his own product Xocoslim. For an example of his video tips in action, click here.

Tune Into the Affiliate Marketing Today Radio Show, Hosted by ClickBank!

Written by: Beau Blackwell, Community Manager

We’re very proud to announce that starting today, June 17, at 1pm ET, ClickBank will begin hosting the Affiliate Marketing Today show on WebmasterRadio.FM.

The bi-weekly show, which I’ll be co-hosting with our VP of Business Development, Dush Ramachandran, will cover affiliate marketing trends, advice, opportunities, and risks for affiliate marketers.

We’ll have frequent guests, including top Internet marketers and affiliate industry insiders. We’re looking forward to sharing our knowledge and experience with you, and helping you get the most out of your affiliate marketing efforts.

For more info on the show, check out this WebmasterRadio press release.

Please leave a comment with any topics you’d like us to cover, as we’re always looking for great show ideas. Be sure to tune in later today to hear the first episode!

Recent Comments
  • Cyrus T. Blank: I like Jeff Walker’s stuff–and Clickbank. Where is you in the review on iTunes?
  • PJ Brunet: You mentioned videos. How do you balance YouTube vs. hosting your own videos?
  • Beau Blackwell: Hi Tony, Free classified ads aren’t very targeted traffic, especially since there’s no...
  • Charles: Nice audio. I like Jeff Walker’s stuff–and Clickbank. I’m looking forward to more posts....
  • Charles Richardson: I,m looking forward to promoting products! Newbie