Posts Tagged ‘international’
ClickBank to share insight on European affiliate marketing growth strategies at Affiliate Summit West in Las Vegas
Jan. 14, 2010 – The most promising growth strategies for affiliate marketers in Europe will be the topic of discussion for ClickBank’s Dush Ramachandran, vice president of sales and business development, at Affiliate Summit West 2010, Jan. 17-19 in Las Vegas.
Drawing from his experience working with more than 22,000 affiliate marketers in Europe, Ramachandran will speak about “CPA Affiliate Marketing Opportunities in Europe.” Joining him for this panel discussion will be Jim Banks, CEO of Global Direct Media, James Little of AffiliateFuture, and Matthew Wood, managing director and founder of Existem. The discussion will be held on Monday, January 18, from 3:30-4:30 p.m. in the Tropical room of the Rio Hotel & Casino Convention Center.
Overseeing sales operations in the U.S., Europe, and Asia, Ramachandran is frequently invited to speak at the largest and most prominent national and international affiliate marketing meetings. He serves on the advisory boards of Affiliate Summit and Affilicon, its international counterpart.
ClickBank has drawn top vendors and affiliate marketers from around the globe since 1998. To date, the company has paid out the equivalent of €1 billion in commissions.
Online Retail Leader ClickBank Releases New How-To Videos in Three European Languages, Improves Access for New Clientele
Dec. 16, 2009 – ClickBank has introduced instructional videos in German, French and Spanish to show vendors and affiliate marketers how to join ClickBank’s billion-dollar online retail network.
Produced by ClickBank client, Blueprint Information Products, the videos provide step-by-step directions on how to sign up as a ClickBank vendor or affiliate marketer using the site’s English forms. ClickBank officials say the project was needed to remove language barriers for clients who do not feel comfortable working in English.
“We’ve encountered prospective clients that speak rudimentary English but are still challenged by industry-specific terms and technical language on the signup forms,” said Dush Ramachandran, vice president of sales, marketing and business development for ClickBank. “The videos address this, making it easy for European vendors and affiliate marketers to join our network, expand their businesses and boost their income.”
The new how-to videos follow the company’s recent push to expand its platform globally. And with a roster of more than 22,000 affiliate marketers in Europe and roughly 18 percent of ClickBank’s 2009 global annual sales having occurred in the European marketplace, Ramachandran said it makes sense to continue to invest in the European market.
In addition to offering content, and now videos, in multiple European languages, ClickBank also accepts several European currencies including the Euro, the British Pound, and the Swedish and Danish Kroner.
Blueprint Information Products co-founder Steve Clayton commented on his company’s ability to help further globalize ClickBank’s platform saying, “It’s a tremendous opportunity to contribute. We were flattered to be asked to use our expertise to help bring new people into the ClickBank community.”
ClickBank Provides Affiliate Marketing Insight at Affilicon Israel
Global leader called on to address international affiliate marketing trends
Broomfield, Colo. - (May 19, 2009) – After recently being cited by Entrepreneur.com as one of the companies leading the pack in affiliate marketing, ClickBank says the company has joined a list of global industry giants that will share industry insight with nearly 1,500 attendees at Affilicon Israel, June 1-2 in Airport City, Israel.
Dush Ramachandran, ClickBank’s vice president of sales, marketing and business development, will take part in a panel discussion on international affiliate marketing and will be the featured speaker at another conference session entitled “Digital Product Marketing.”
Ramachandran said a variety of global topics and trends will be addressed. “All of which will focus on helping affiliate marketers move their businesses forward,” he said.
As part of the panel on international affiliate marketing, Ramachandran will discuss opportunities available to affiliates who want to take advantage of the growing global market in Internet commerce. During “Digital Product Marketing” he will explore in detail the benefits of marketing digital products versus physical products, drawing heavily upon his experience in working with some of the largest and most successful affiliates and vendors in the industry.
Affilicon, considered the source for affiliate marketing thought leadership and industry expertise, holds several annual conferences considered to be the premier must-attend events for marketing affiliates, exhibitors and online merchants. For more information on Affilicon Israel, visit the conference web site here.
ClickBank Now Accepting Clients from 30 Additional Countries
We are very pleased to announce that we now support vendors and affiliates from 30 new countries around the world! ClickBank is now more global than ever before.
The new countries are:
- Albania
- Armenia
- Argentina
- Bolivia
- Brazil
- Cambodia
- Colombia
- Comoros
- Falkland Islands
- Georgia
- Honduras
- Haiti
- Indonesia
- Kyrgyzstan
- Lebanon
- Montenegro
- Macedonia
- Mali
- Nicaragua
- Peru
- Philippines
- Pakistan
- Paraguay
- Russian Federation
- Swaziland
- Ukraine
- Uzbekistan
- Venezuela
- Vietnam
- Yemen
Welcome to all of our new client countries!
Where to Grow
Posted by: Bob Dunlap, Director of Marketing
Every day ClickBank processes sales from hundreds of countries around the globe. I’m sure it’s no surprise that the majority of those sales come from the US and other English-speaking countries. Business from the major English-speaking countries continues to grow rapidly, but is certainly not the only source of opportunity. In fact, many European countries represent large and untapped markets for both product publishers and affiliates.
Here’s some recent data to consider:
| Country |
Internet Population 6/08 |
Year Over Year Growth |
| Germany |
34,986 |
6% |
| France |
31,463 |
21% |
| Italy |
19,455 |
9% |
| Russia |
17,490 |
27% |
| Spain |
16,245 |
15% |
| Netherlands |
11,227 |
-1% |
| Sweden |
5,766 |
8% |
| Belgium |
5,237 |
9% |
| Switzerland |
4,183 |
12% |
| Austria |
4,056 |
8% |
| Portugal |
3,618 |
- |
| Denmark |
3,437 |
11% |
| Finland |
3,015 |
6% |
| Norway |
2,835 |
7% |
| Ireland |
1,606 |
15% |
Source: ComScore
For comparison, the US had 190 million unique Internet users in June 2008 and the UK had 35 million.
Not only are these European markets large and growing, many are less saturated from a product and affiliate perspective than their English-speaking counterparts. These markets represent great opportunities to extend your reach, or perhaps even enter a new niche. A perfect example is the Spanish language market, which ClickBank recently enabled. As you can see, the Internet-using population in Spain alone is significant, before even factoring in all of the Latin American countries.
This chart also clearly shows the huge potential of the German- and French-speaking markets. As we add French and German capability later this year, this represents a great opportunity to enter these markets quickly and establish a strong presence for your business. Make sure you don’t miss out on the revenue potential these markets represent for publishers and affiliates who are ready to grow.
