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Online Retail Leader ClickBank Releases New How-To Videos in Three European Languages, Improves Access for New Clientele

Dec. 16, 2009 – ClickBank has introduced instructional videos in German, French and Spanish to show vendors and affiliate marketers how to join ClickBank’s billion-dollar online retail network.

Produced by ClickBank client, Blueprint Information Products, the videos provide step-by-step directions on how to sign up as a ClickBank vendor or affiliate marketer using the site’s English forms. ClickBank officials say the project was needed to remove language barriers for clients who do not feel comfortable working in English.

“We’ve encountered prospective clients that speak rudimentary English but are still challenged by industry-specific terms and technical language on the signup forms,” said Dush Ramachandran, vice president of sales, marketing and business development for ClickBank. “The videos address this, making it easy for European vendors and affiliate marketers to join our network, expand their businesses and boost their income.”

The new how-to videos follow the company’s recent push to expand its platform globally. And with a roster of more than 22,000 affiliate marketers in Europe and roughly 18 percent of ClickBank’s 2009 global annual sales having occurred in the European marketplace, Ramachandran said it makes sense to continue to invest in the European market.

In addition to offering content, and now videos, in multiple European languages, ClickBank also accepts several European currencies including the Euro, the British Pound, and the Swedish and Danish Kroner.

Blueprint Information Products co-founder Steve Clayton commented on his company’s ability to help further globalize ClickBank’s platform saying, “It’s a tremendous opportunity to contribute. We were flattered to be asked to use our expertise to help bring new people into the ClickBank community.”

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