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ClickBank Analytics Improvements

Posted by: Che Horder, Business Intelligence Manager

Recurring Billing

You have spoken and we listened.  We’ve made changes to our analytics tool that will help vendors and affiliates who promote recurring billing products.  Previously, it was not possible for you to differentiate between sales made through the ClickBank Order Form and rebills on recurring billing products you sell or promote.  This made the conversion statistics (Hops Per Order, Earnings Per Hop, and Order Form Sale Conversion) difficult to work with when reporting on recurring billing products.

With our release on October 26, 2009, you will now be able to differentiate rebills from sales that occur on the ClickBank Order Form.  We have added two new fields in analytics called Initial Sales Count and Initial Sale Amount.  These fields represent sales made on a standard product and the initial sale of a recurring billing product.  These fields also replace Gross Sales in the conversion statistics (Hops Per Order, Earnings Per Hop, and Order Form Sale Conversion).

Coming in the near future, we will also introduce new analytics reports designed to further inform our clients on their recurring billing promotions.

Vendor Tracking ID

Our October 26, 2009 release will also be the introduction of reporting by Tracking ID for our Vendors.  This feature has been, and will remain, available for our affiliates.

About

Beau is the Client Knowledge Guru for ClickBank and covers the latest trends, tips and techniques for building profitable Internet marketing businesses.

Take a look at these related posts:

  1. New Analytics in Depth – Exploring Sales Funnel Metrics: Part 1
  2. New Analytics in Depth – Exploring Sales Funnel Metrics: Part 2
  3. New Analytics in Depth – Exploring Sales Funnel Metrics: Part 3
  4. New Analytics in Depth – Exploring Sales Funnel Metrics: Part 4
  5. New Analytics in Depth – Exploring Sales Funnel Metrics: Part 5

4 Responses to “ClickBank Analytics Improvements”

  • Olivia says:

    I’m a relative newbie so forgive me if this is a really stupid question.

    I logged in for the first time in weeks to search for a new product. To my utter shock, I seemed to have made a sale.

    Because I have several different products I was promoting in various different places, I was curious what it was and where the sale came from.

    (Remember: This is the first sale. Be nice.) The transaction just showed the vendor, which told me nothing. So I went to analytics. Great the vendor name is hotlinked! I can find out what the product was! . . . No.

    I searched up and down, high and low, clicking on everything, put the vendor name into the search field, nothing. I finally plugged the vendor name into google. Finally, I found out what product I sold.

    I’m sure there is an easier way. What it is, I don’t know. Please enlighten me. I could not find any answers in the Help section.

    Thank you!

  • Beau Blackwell, ClickBank says:

    Olivia,

    If you have the vendor nickname, one easy way to see the product is just to enter what’s basically a HopLink into your browser bar. So you could enter: http://1.samplevendor.hop.clickbank.net and when you hit enter, it will take you to the vendor’s page. This should let you figure out which product you sold. Congrats on your first affiliate sale! Let me know if that doesn’t answer your question.

  • Olivia says:

    Hi Beau,

    Thanks for responding so quickly, but your suggestion would not have helped. I looked at my list of hoplinks and they were all cloaked. I never thought I would need to have the vendor’s name in my file to keep track.

    Wouldn’t it be simpler to be able to click on a vendor’s name and see their products? Again, if that is a feature, I didn’t see it.

  • Rosemarie says:

    I believe I has made some sales as affliate with CBPIRATE. I check the stats in it says a certain amount of hits and some conversions, does that mean I have made some sales but nothing appeared in my clickbank statement

    Please explain why I dont seem to see any money in my clickbank account if I have sold something. Does conversions means sales?

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