ClickBank Introduces Mobile Commerce Features

ClickBank is proud to announce that we’ve introduced several new features designed to help our vendors and affiliates take advantage of the rapid growth of mobile commerce. These features will improve the mobile customer’s shopping experience when accessing ClickBank vendor Pitch Pages and the ClickBank order form, as well as giving affiliates an entirely new way to promote products to mobile customers.

Hop Traffic Management

This feature allows vendors to specify a mobile-optimized version of their HopLink Target URL (commonly referred to as the Pitch Page) and Thank You Page. ClickBank’s Hop referral tracking system will determine whether a Hop is occurring on a computer or a mobile device, and will route the customer to the appropriate version of the HopLink Target URL accordingly. This will improve the shopper’s experience and should result in higher conversions among mobile customers.

Mobile Order Form

If a customer reaches the ClickBank Order Form on a mobile device, we will now display a version of the order form that is visually optimized for smartphones and other mobile devices. Since users will no longer have to scroll or zoom in to view the order form, this should also result in improved conversions.

HopCode 2D Barcode Encoded HopLinks

We have introduced a new kind of HopLink that affiliates can use to promote products. When you click the Promote button in the Marketplace, enter your affiliate nickname and click Create, you’ll now see a barcode to the right of your HopLinks.

This barcode, which we call a HopCode, is encoded with your affiliate information just like a HopLink! When a mobile device user scans this HopCode with a QR code reader on their phone, they will be directed to the vendor’s HopLink Target URL, and you will earn the normal commission if a sale occurs.

This feature opens open many opportunities for new places to promote ClickBank products.

For more information about any of our mobile features, please visit our Help Center article.



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15 Comments

  1. Terry

    Very good with all the new features for mobile , lacking only one thing , payments through paypal cannot be made , only credit card , a feature that might increase sales since many people have paypal on their smartphones already just my suggestion as a vendor maybe something to be added in the near futur

  2. GG

    Oh the QR code marketing is awesome. I am very glad that you guys have introduced it on time. I have a particular product targeting professionals in a field, and I have their physical mailing address. Now I can send them my post card with QR ccode printed on it. :d

  3. Jay

    I LOVE the new new HopCode feature as it now empowers affiliates and vendors who deliver seminars and speaking engagements to leverage this power during the seminars.

  4. David

    It would be awesome to see some sort of analytic on the percentage of mobile sales vs regular sales within the control panel, but otherwise – I think the mobile HopLink is an awesome idea and is connecting us the future of online marketing.

  5. June A. Yasol

    Is there a way we can sell physical products with Clickbank like Solar Panels, Wind Turbines, Micro-Hydro Power Plants, Windmill Water Pumps, Solar Water Pumps, Waste to Energy Plants, eCars and eTrikes?

  6. Beau Blackwell, ClickBank

    Hi June,

    Sorry, the only physical products we currently allow are shippable media like books, DVDs, and CDs.

  7. Dave

    Well, all you need to do now is convince more vendors to build a mobile accessible page. I’m not 100% sure but I don’t even think Horwitz’s sites are mobile friendly!

    So I think you guys at Clickbank have done a great job by making the decsion to stay with the times and get on board the mobile express, BUT, I think you need to take one more step. If you haven’t done so already, my suggestion would be to contact vendors with some stats pointing out how many users are on mobile devices and convince them that they need to build out.

    And is that no-paypal thing true? That’s not helping. Any timeframe on when this will be resolved? I understand if there’s a reason you’re not willing to announce publicly.

    Lastly, I haven’t read the Clickbank rules in a while but I don’t think Clickbank allows direct to order form linking, but if they did, affilates could build their own mobile sites FOR merchant offers and funnel them straight to checkout. I know another digital marketplace does allow that.

  8. Desarey

    I want to appologize for my lack of time spent on the click bank marketing, I waisted allot of time on my computer doing nothing but when I discovered the awsome convinece of this site, just a few minutes ago I realized the all the benifits and organizations that can recieve funds easy, great service to help out with the cherity and fund raisers also. I would have to give them a 100% thumbs up. : )

  9. Richard

    Great news, right on the mark with me. Have just invested in a mobile website software , squeeze pages etc, does the lot. Also having XSite Pro is another mobile advantage. Really easy to go mobile for affiliate products. Just use QR code just so obliging.

  10. Charlie

    This is great but I am already receiving a few complaints from customers who want to pay with PayPal, and are no longer able to do so as the mobile order form seems to be missing the PayPal button/link…

  11. Bill

    I appreciate the input I have been reading on these blogs and Nikki’s perserverence tips, but I have to recognize I may be computer illiterate, I can’t seem to transfer promotional items onto my website. I’ve even attempted to copy files from one source to another using a program for that, typing in ftp jibberish, coping files as in Windows Explorer. What gives? Mentors out there for this, seems there would be some quick tips that illuminate in that regard.

  12. Lynn

    Great to hear this and I love the way Clickbank always comes out with different ways to keep things interesting. The HopCode feature is awesome and all I can say is “keep up the good work”!

  13. John

    Hmm I don’t know if mobile order forms should carry on, I mean do people really want to buy virtual products through their mobile? I know I feel much safer buying them from my PC but that’s just me. If it is working then I guess i’m just one of a kind :)

  14. Dave

    Has it been OVER a year since we started this conversation? Wow.

    Well, nothing personal John, but your comment and concern would have been behind the times a YEAR ago, so they really are now. I’m pushing into 4 years of mobile marketing in a variety of ways and people are conducting more of their business on some kind of mobile device these days. I mean I was making sales with flip phones, then smartphones hit and now tablets; upward numbers.

    And especially for digital and info products; they want it now. So this is one of the best types of things to sell. Consider people in transit and want language instructions, or people waiting around at airports or late night jobs and need something to read, or showing up at a hotel and wanting a quick guide on identifying bed bugs, or a ton of other scenarios (that I will not disclose here). I wouldn’t say the days of the PC are sliding away but in maaaaaany parts of the world they really don’t even use them-it’s all mobile.

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